Posted by
CarmenGonzalez in Tuesday, March 9th 2010
Submitted by guest writer: Carmen R. Gonzalez
While there have been online seminars for quite awhile, there is a new breed of digital coalescence taking shape on social media portals which is changing the way health care professionals interact and share their knowledge. Several new groups in the health care sector are cropping up to create cyber forums specifically geared to reach their social media networks. Twitter has been the main platform for this new generation of health care organizing and appears to be a harbinger of things to come.
Every Sunday evening at 9pm EST, Twitter becomes an active hub for a health-centered collective of physicians, patients, students, marketers, and researchers known as Healthcare Communications and Social Media Forum, or #HCSM for short. Its moderator, Dana M. Lewis (@danamlewis), described its early beginnings in January 2009 as stemming from a brief online discussion with Dan Fuoco and Arik Hanson. Lewis, a senior at the University of Alabama and social media manager for the school’s newspaper, The Crimson White, was intrigued by the health communications practices being conducted at the Detroit Medical Center. The three agreed to broaden the discussion on GChat and with four initial participants—the fourth being Kathryn Armstrong—the first Healthcare Communications and Social Media Chat was born. The group then decided to take its discussion on social media use at hospitals and patient healthcare issues to a wider audience of stakeholders on Twitter, spurring the creation of @healthsocmed and healthsocmed.com.
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